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Midscale segments lead May U.S. hotel performance

Time:2018-06-12 09:16

Category:

Tag:U.S. hotel

 

Preliminary data from HNN’s parent company, STR, shows United States hotel industry revenue per available room and average daily rate both grew 2% to 4% year over year, despite occupancy growth ranging from -1% to 1%.

Breaking the industry down by chain scale, the midscale segment recorded the largest RevPAR growth (3% to 5%), followed by the luxury segment (2% to 4%). The luxury segment reported the greatest ADR growth (3% to 5%). The upper upscale, upscale and upper midscale segments each recorded 1% to 3% ADR growth.

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